National UNICEF Day
National UNICEF Day is celebrated on October 31st.
Join thousands of children across Canada in a fundraising campaign that has been a Halloween tradition for over 60 years! Kick off National UNICEF Day by watching UNICEF Canada Ambassador Bayan Yammout show you how to make an impact on children around the world.
What is National UNICEF Day?
National UNICEF Day is a Halloween tradition that launched in the 1950s. It is one of Canada’s longest-running youth fundraising campaigns that allows children to become global citizens. At first, the program involved the Trick-Or-Treat for UNICEF orange collection boxes, but now it has evolved into in-school and online fundraising.
To date children all over Canada have raised more than $100 million and have given 28.5 million children around the world the chance to go to school! But with nearly 58 million children currently out of school, our work is far from over.
For more information on National UNICEF Day, please take a look at our Frequently Asked Questions.
National UNICEF Day History
1950 - A Philadelphia family starts a Halloween movement by collecting change for UNICEF to help children left vulnerable by World War II.
1952 - Canadians loved this new tradition, so small communities also began collecting coins on Halloween during Trick-or-Treat and sending them to UNICEF US Fund. This was the unofficial start of the tradition to Trick-or-Treat for UNICEF in Canada.
1955 - The Canadian UNICEF Committee is created and helps Canadians organize on Halloween.
1965 - UNICEF wins the Nobel Peace Prize, boosting the popularity of the Trick-or-Treat campaign in Canada.
1980s - Canadian celebrities like Sharon, Lois, & Bram, Veronica Tennant, the Degrassi Kids and others urge kids to Trick-or-Treat for UNICEF.
2000 - October 31st is declared National UNICEF day by the Government of Canada.
2006 - National UNICEF Day moves from collecting coins in boxes on Halloween to in-school fundraising.
2009 - Canadians hit the $100 million mark for donations to National UNICEF Day.
2015 - UNICEF Canada celebrates 60 years of the National UNICEF Day campaign.
At UNICEF, we do whatever it takes to save every child