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Gifts of Securities

Donating publicly traded stocks, bonds, mutual funds or other securities is a tax-smart way to support UNICEF Canada. If you are planning on making a gift of securities during this busy holiday season, please consider arranging for your gift prior to December 23. These gifts will be accepted throughout the holiday season but to ensure your gift is recognized appropriately for this year, we encourage you to let us know as early as possible. Many thanks for thinking of UNICEF Canada.

For information about the simple and convenient process of making a securities transfer to UNICEF Canada, refer to our securities donation form (PDF) or contact stockgifts@unicef.ca or 1 800 567 4483.

Benefits

Donate a gift of securities

  • Donating publicly traded stocks, bonds, mutual funds or other securities is a tax-smart way to support UNICEF Canada while enhancing your gift.
  • Donating securities is easy! The simplest way to make your gift of securities is to have them electronically transferred from your brokerage account to UNICEF Canada’s brokerage account.
  • You will receive a receipt for income tax purposes for the full appreciated value of your donation of publicly traded stock or securities—similar to when you donate cash gifts.
  • As of May 2, 2006, you will not be subject to any capital gains tax, making donating securities the most tax-effective way to make your donation.
  • Your receipt for income tax purposes will be in the amount of the closing trading price on the day UNICEF Canada receives delivery of the shares. (UNICEF Canada’s policy is to sell all securities donated as soon as we receive them.)
  • You can claim charitable donations for up to 75 per cent of your net income and there is a five-year carry forward on any unused donation amount.
  • As with any gift, you may designate your donation of securities for a specific programme or project approved by the UNICEF Canada Board of Directors or you may leave your gift unrestricted, allowing us to direct your money where it is needed most.

Tax Savings Example

Suzanne decided to support UNICEF Canada with a gift of $10,000. When reviewing whether she should sell her shares in a publicly listed corporation and then donate the cash proceeds or donate the shares directly, Suzanne learned that she would have a greater net tax benefit by donating the shares directly to UNICEF Canada. The chart below assumes a tax rate of 50 per cent.

  Sell Shares & Donate Cash Donate Shares Directly
Fair market value

$10,000

Cost basis

$2,000

$2,000

Capital gain

$8,000

$8,000

Taxable gain

$4,000

$0

Tax credit (at 50 %)

$5,000

$5,000

Tax on gain (at 50%)

$2,000

$0

Tax savings

$3,000

$5,000

The information provided is general in nature and is not intended to be a substitute for professional legal or financial advice. UNICEF Canada encourages all donors who are planning a significant gift to seek independent legal and/or financial advice.

Charitable Reg. No. 122680572 RR0001

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