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#SahelNOW: social media storm triggers news coverage of the Sahel food crisis

On April 3, UNICEF launched an unprecedented international social media campaign to raise awareness for 1 million children at risk of severe malnutrition in the Sahel. When UNICEF asked the world to sound the alarm, the global community rose to the challenge.

We asked people to take some time online to donate their posts to children in the Sahel and share our message. The response was truly heartwarming. Tens of thousands of people all over the world mobilized around #SahelNOW, flooding social media channels like Facebook and Twitter with calls to action.

UNICEF supporters stirred up such a viral social media storm that news outlets like CNN and the Globe and Mail began to take notice.

Thanks to YOU, the emerging food crisis in the Sahel is starting to receive the media coverage it so desperately requires.

But children in the Sahel still need our help. Donate your voice today and spread the word.

In the News

[Globe and Mail] Stay ahead of the famine

[CNN] Social media campaign to save Sahel

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