About UNICEF's Fundraising Partners

Highlighted text is teaser text please also note the links within the text About UNICEF’s Fundraising Partners [Image of map with the follow cities “pin-pointed”: Eastern Canada Moncton Saint John Charlottetown Halifax Central Canada / Ontario and Quebec Greater Toronto Area Kitchener Waterloo Montreal Quebec City Ottawa/Gatineau Western Canada Victoria and Vancouver Edmonton and Calgary]

Fundraising Partnership

Fundraising Partners Overview

Since 2004, UNICEF Canada has been conducting Face-to-Face and Telefundraising campaigns across the country. These campaigns are part of UNICEF’s fundraising strategy to create awareness and to mobilize and empower Canadians to invest in the positive transformation of every child’s future. Read more »

If you encounter any of our Door-to-Door canvassers; they will be wearing our UNICEF branded cyan blue vests, t-shirts or jackets, have UNICEF Canada branded lanyards, and will be carrying UNICEF branded binders. Some canvassers will have tablets, similar to iPads. These canvassers have been hired by us to recruit new supporters and to help Canadians join our most powerful giving program, our Monthly Donor program.

Similarly, our Telefundraising agents will be calling from their call centres in Montreal and overseas, from London, England. Occasionally, we may call you from other centres or directly from our National Office in Toronto.

If you haven’t had a chance to speak with one of our fundraisers and would like to make a donation please feel free to use our online donation form.

UNICEF Representative

Where We Are

Our face-to face fundraisers are in communities across Canada! See this interactive map to find out where they are. Read more »

Click on interactive map above to find out if we’re canvassing in your area.

TeleFundraisers

Our call centres are primarily located in the UK and Montreal as well as occasionally out of Toronto. All calls should have a caller number displayed if you decide to call back to speak to one of our agents.

UNICEF Representative

How to Spot a UNICEF Representative

UNICEF Canada currently has partnerships with three fundraising agencies. We work with both Public Outreach and Global Faces for Face-to-Face canvassing, and Fundraising Direct for Telefundraising. Read more »

UNICEF Canada’s Face-to-Face fundraisers are equipped with the following materials:

 

  • Identification badge with their name and identification number clearly displayed attached by a blue UNICEF branded lanyard. If the fundraiser is in training, their badge will not include a name or ID number, but will be labelled “Professional Fundraiser Trainee.”
  • UNICEF Canada materials, which can include a UNICEF binder with laminate, various UNICEF publications and brochures such as our Monthly Donor Newsletter.
  • UNICEF Canada fundraisers will never ask for, or accept cash donations.
  • UNICEF Canada fundraisers do not use hand-held debit machines.

 

Public Outreach Fundraising

Public Outreach Fundraising Inc.

UNICEF Canada’s Fundraisers with Public Outreach are dressed in cyan UNICEF vests. Public Outreach Fundraisers carry a binder with sign-up forms along with the various UNICEF publications and brochures. They can accept single donations in addition to monthly donations and are able to schedule phone follow-up calls.

 

Global Faces Direct

Global Faces Direct Inc.

UNICEF Canada’s Fundraisers with Global Faces Direct work though their Canadian Professional Services division and are dressed in either a cyan UNICEF nylon jacket or t-shirt (seasonal).

All fundraisers use tablet technology to record and enter donor information. Any data that is transmitted is done so in accordance with the privacy and security protocols in place both provincially and federally.

 

TeleFundraiser

TeleFundraisers

When speaking with donors over the phone, the fundraisers will be able to provide information only the donor and UNICEF would know, such as the amount and date of your last donation. Our donors are contacted by our trusted phone partner, Fundraising Direct. Fundraising Direct shares similar values, vision and passion as UNICEF Canada. They may be in contact with you to communicate updates on our programs, to engage with you on areas that require immediate action, and to discuss how you can contribute through our Monthly Giving program.

Question

Questions & Answers

If you have any additional questions, please see our Q&A section »

I have questions about UNICEF’s fundraisers

If you can’t find the answer to your question on our website or if you have any concerns about a fundraiser or someone representing UNICEF Canada, please contact us at 1-800-567-4483.

Why Use External Fundraisers?

Both our Telefundraising and Face-to-Face Fundraisers provide UNICEF Canada a safe and secure method for engaging Canadians. It is a cost effective way of raising funds to support our programs in over 190 countries and allows us to connect with donors on an individual level. Speaking to donors one on one allows donors to ask questions and learn more about our programs in a broader capacity that we could not offer without our partners. All UNICEF Canada external fundraising agencies, are expected to engage in honest, respectful and effective fundraising to ensure the best possible results for UNICEF Canada clients, and the most enjoyable work experience for their employees. In addition, they are expected to follow strict quality guidelines by UNICEF Canada and are completely non-commission based and offer a competitive entry-level wage.

Are the external fundraisers aware of UNICEF’s work?

Our Face-to-Face campaigns are carried out by professional Face-to-Face agencies. To help make sure our fundraisers are knowledgeable ambassadors for UNICEF Canada, we hold regular meetings, briefings and training workshops to teach them about our history, ideals and programs. We take pride in the knowledge, enthusiasm and quality of our fundraisers. As well as raising money for our ongoing work, our fundraisers share news of our projects with thousands of people in all parts of the country.

What is the cost of using external fundraisers?

Our partners provide the most cost effective ways for us to reach Canadians, where they are. Only with the support of Canadians across the country can we can reach the most vulnerable, hardest-to-reach children with cost effective, life-saving aid.

Is my Information Secure?

All information collected to become a UNICEF Canada Monthly Donor is used directly for tax receipting purposes and to update our donors on how their donations are making an impact. All information will remain confidential and will not be shared with any other organization. Your contact preference can be changed at any time simply by calling us at 1-800-567-4483.