Senior Officer, Individual Giving Renewal

JOIN OUR TEAM AS SENIOR OFFICER, INDIVIDUAL GIVING RENEWAL

Are you looking to use your project management, marketing and fundraising expertise to help make a direct impact on the lives of children? Consider joining UNICEF Canada one of Canada’s most respected and historic charities – and be part of a high-impact, mission-driven team working across Canada and globally to create a better world for children.

UNICEF Canada is seeking to recruit a talented and high-performing individual in the role of Senior Officer, Individual Giving Renewal.

Position Details

Why UNICEF & UNICEF Canada?

UNICEF is the world’s farthest-reaching humanitarian organization for children. Across 190 countries and territories, and in the world’s toughest places, we provide and advocate for education, health and nutrition services. Protect children from violence and abuse. Bring clean water and sanitation to those in need. Keep them safe from climate change and disease. Serve as the world’s largest provider of vaccines. Before, during and after emergencies, we’re on the ground with life-saving help and hope. The needs of children around the world continue to increase and the role of UNICEF is more important than ever.

UNICEF Canada is one of 32 National Committees (NatComs) located in high-income countries around the world. Our team exists to fundraise for UNICEF’s highest priorities, and to work neutrally with governments and the private sector in Canada and internationally to advance the rights and well-being of children and youth.

As UNICEF Canada prepares to launch a bold new Strategic Plan in 2026, raising funds in support of children around the world will remain a key focus. Be part of this next phase of impact!

Position Description

UNICEF Canada's Renewal portfolio within the Individual Giving team is dedicated to re-engaging and stewarding generous supporters who make one-off gifts during the year, below the $10,000 level. Reporting to the Senior Manager, Individual Giving Renewal, the Senior Officer, Individual Giving Renewal drives day-to-day activities associated with the direct mail marketing program, email marketing and our Survival Gifts® symbolic giving catalogue. This role is key to helping grow the portfolio, enhance donor retention and maximize value from existing audiences.

The Senior Officer ensures effective project management and cross-functional collaboration to keep initiatives on track and on budget. This position requires working closely with internal teams and external partners to optimize the portfolio while continuously improving efficiency, outcomes and teamwork in a results-driven environment.

With a focus on direct response fundraising and stewardship programs, this role supports efforts to achieve revenue targets exceeding $10 million annually and plays a critical role in retaining donors while building pipelines for Pledge (monthly giving), Legacy and Major Donor programs.

Responsibilities

Marketing, Revenue Generation and Project Management (50%)

• Collaborate with the Manager, Individual Giving Renewal to lead project management and support creative reviews for campaigns targeting existing annual giving donors, including
• Direct Mail, Email, Digital Telemarketing and SMS.
• Support relationship management with key external vendors (e.g., creative teams, printers, Canada Post, telemarketing vendors), including developing detailed project briefs, ensuring smooth campaign execution and conducting follow-ups to maintain strong partnerships.
• Assist in developing and executing email campaigns with multiple web assets, maintaining the email file and advising internal teams on digital best practices for optimization.
• Project-manage the development and implementation of stewardship touchpoints (primarily through email) for annual giving donors, including regular, mid-level and emergency audiences.
• Identify opportunities for testing and innovation to enhance campaign performance, incorporating market trends into stewardship and appeal strategies.
• Project-manage the periodic update of supporter thank you letters, including digital auto-responders and tax receipt letters for annual giving campaigns.
• Foster collaboration by coordinating with internal teams to support integrated fundraising opportunities.
• Participate in planning and strategy sessions for the Individual Giving program.

Data Analysis, Reporting, and Expense Management (30%)

• Review weekly gift reports and dashboards to monitor trends and identify insights.
• Provide ongoing reporting and analysis for each fundraising activity/program, including budget-to-actual expense and revenue tracking, campaign performance, and audience retention. In collaboration with the Senior Manager, recommend corrective actions to optimize revenue and expense ratios.
• Ensure data accuracy and integrity by adhering to organizational business rules.
• Collaborate with the Digital Innovation & Technology team to request and set up appeal codes for campaign tracking.
• Develop post-campaign analyses and recommend improvements for future initiatives.
• Lead testing strategies for email and direct mail campaigns to ensure continuous optimization.
• Pull, interpret and present data and reports, applying strong analytical and project management skills to prioritize and manage multiple projects.
• Contribute to annual planning, budgeting, goal setting and team processes.
• Track work and spending against budgets for both projects and the overall program.
• Review and approve invoices for accuracy before submission.

Administration (20%)

• Track and process all invoices for the Renewal and Survival Gifts portfolios.
• Maintain records of marketing campaign samples, cataloging them for historical tracking and testing purposes.
• Present weekly status updates on key program areas.
• Develop project plans, including workback schedules and roles and responsibilities, in collaboration with teammates.
• Manage deadlines by scheduling and monitoring tasks in Asana (cloud-based project management tool), tracking timelines, proactively communicating with stakeholders and resolving potential issues.
• Schedule and lead meetings, capturing and communicating key takeaways and actions.
• Serve as point of contact for external partners, including agencies, vendors and media partners.
• Act as an internal liaison among teammates and coordinate campaign reviews, approvals and feedback processes.

Qualifications

• A university degree, college diploma, or equivalent experience in marketing, business, or a related field.
• 3–5 years of experience in marketing or fundraising (direct mail campaign experience an asset).
• Proven track record of executing successful direct response campaigns with measurable ROI.
• Strong organizational and time management skills with the ability to multi-task and meet deadlines.
• Knowledge of data management, analytics and effective marketing best practices.
• Experience using a cloud-based project management system, such as Asana or Monday.
• Results-driven, detail-oriented and able to follow through on timelines.
• Excellent written and verbal communication skills.
• Self-motivated team player with a proactive approach, transparent communication style and collaborative mindset.
• Genuine interest in UNICEF Canada’s mission and work.
• Proficiency in Microsoft Office (Excel, PowerPoint, Word).
• Experience with Raiser’s Edge, digital marketing and/or French language skills (considered assets).

An Employer of Choice: What We Offer

UNICEF Canada is where diverse talent and passion come together to create extraordinary impact for every child. We are committed to being an employer of choice and building a culture that is inclusive, ambitious, compassionate, and high impact.

Members of the UNICEF Canada team have access to the following employee benefits:

Our Commitment to Inclusive Workplaces & Recruitment

UNICEF Canada is an inclusive workplace and is committed to championing diversity, equity, inclusion and accessibility. Requests for accommodation can be made at any stage of the recruitment process.

At UNICEF Canada, we believe strongly in personal connections, and our hiring process is entirely human driven. We do not use AI or automated systems to review applications or conduct interviews. Each candidate is evaluated by our experienced team to ensure fair and thoughtful hiring experience.

How to Apply

Please submit your resume and cover letter as one document to careers@unicef.ca by Tuesday, June 9, 2026. Please reference Senior Officer, Individual Giving Renewal in the subject heading.

UNICEF Canada thanks all applicants for their interest in this opportunity, however, only those selected for an interview will be contacted. Consistent with our Child Safeguarding Policy, all successful candidates must receive clearance by a police background check (including a vulnerable sector screen).