DOES UNICEF HAVE FUNDRAISERS GOING DOOR-TO-DOOR?
Yes. UNICEF Canada has been conducting door-to-door fundraising campaigns across the country since 2004. We have partnered with Globalfaces Direct and Public Outreach to run these campaigns. These campaigns are part of UNICEF’s fundraising strategy to create awareness, and to empower Canadians to advance the rights of every child, everywhere.
Why is UNICEF Canada doing door-to-door fundraising right now?
COVID-19 is a global pandemic affecting Canadians, but also vulnerable children and families around the world. UNICEF is on the frontlines of this pandemic and relies entirely on support from donors to continue this work.
UNICEF depends entirely on voluntary donations. Donor support provides necessities like food, safe water and shelter, and helps us to reach vulnerable children with healthcare and vaccines, child protection and education. Monthly donations are the most powerful way to help children. As a Monthly Donor, you can help ensure that UNICEF is always ready to give life-saving relief for children during emergencies like the COVID-19 pandemic, and beyond. We must continue to mobilize Canadians to save lives and support every child’s right to a childhood.
The health of the public and our fundraisers is our highest priority during our door-to-door campaign. We are taking every precaution, following local guidelines and regulations. Please rest assured that we are assessing the situation daily, and we will continue to adjust our work accordingly to protect the health of all involved.
Does UNICEF have permission to be fundraising in Canada?
Yes. Our partners are operating in accordance with the rules laid out by the provincial and federal governments. Our partners are tracking and monitoring the situation daily through information provided by the Public Health Agency of Canada and local provincial health authorities.
What precautions ARE UNICEF taking to keep donors and fundraisers safe?
While speaking with donors, fundraisers will follow the best practices described by the World Health Organization and leading health authorities, including wearing personal protective equipment and keeping 2 metres of distance.
Fundraisers are not allowed to shake hands with donors or make any other physical contact, such as sharing touchscreen tablet devices. If a donor provides their information, fundraisers will input the information into the tablet device. Donors will no longer provide their signature through the tablet device.
In response to COVID-19, UNICEF fundraisers have been trained to speak to the precautions they are taking, as well as to convey the importance of donors’ continued support.
What personal protective equipment (PPE) are fundraisers using?
Fundraisers are required to wear personal protective gear. This gear follows recommendations as prescribed by the Canadian Medical Association and other leading health authorities around the globe.
This includes but is not limited to:
- Face shields
- Hand sanitizer
- Doorbell ringer for door-to-door fundraisers
Each fundraiser is equipped with sanitizer and wipes. While no physical contact is permitted, they have been trained and instructed to use these sanitization materials before and after every interaction to clean their hands, tablets and phones as additional precaution measures.
HOW DO I KNOW IF THE FUNDRAISER REALLY IS FROM UNICEF?
You will recognize our door-to-door fundraisers by their UNICEF-branded cyan blue vests, t-shirts or jackets. They will also have lanyards and materials that are clearly branded with the UNICEF Canada logo. Fundraisers will be carrying a touchscreen tablet computer. These fundraisers have been hired by us to recruit new supporters and to help Canadians join our most powerful giving program – our Monthly Giving program.
All fundraisers use tablet technology to record and enter donor information. Any data that is transmitted is done so in accordance with provincial and federal privacy and security protocols.
UNICEF Canada’s door-to-door fundraisers will never ask for or accept cash donations.
WHERE WE ARE
In which cities are UNICEF canvassers currently fundraising? See the list below:
- New Westminster
- Port Coquitlam
NEWFOUNDLAND AND LABrADOR
- St. John’s
- Greater Toronto Area
- Greater Montreal Area
- Quebec City
DOES UNICEF USE Telefundraising?
Yes. UNICEF Canada has been running telefundraising campaigns across Canada since 2004. We have partnered with Fundraising Direct. Our telefundraising agents will be calling from their call centres in Montreal. Occasionally, we may call you from other centres or directly from our National Office in Toronto.
They may contact you to provide updates on our programs, to engage with you about urgent fundraising needs, and to discuss how you can contribute through our Monthly Giving program. When speaking with donors over the phone, the fundraisers will be able to provide information that only the donor and UNICEF would know, such as the amount and date of your last donation.
WHY USE EXTERNAL FUNDRAISERS?
Both our telefundraising and door-to-door fundraisers provide UNICEF Canada with a safe and secure method for engaging Canadians. It is a cost-effective way of raising funds to support our programs in 190 countries, and it allows us to connect with donors on an individual level. Speaking to donors one-on-one allows donors to ask questions and learn more about our programs in a way that we could not offer without our partners. All UNICEF Canada external fundraising agencies are expected to engage in honest, respectful and effective fundraising to ensure results for children, and an enjoyable work experience for their employees. They are expected to follow strict quality guidelines set by UNICEF Canada, are completely non-commission based, and they offer a competitive entry-level wage.
DO EXTERNAL FUNDRAISERS REALLY KNOW ABOUT UNICEF’S WORK?
Our door-to-door campaigns are carried out by professional agencies that specialize in this type of fundraising. To ensure our fundraisers are knowledgeable ambassadors for UNICEF Canada, we hold regular meetings, briefings and training workshops to teach them about our history, ideals and programs. We take pride in the knowledge, enthusiasm and quality of our fundraisers. As well as raising support for the world’s children, our fundraisers share stories of the impact that donors are making with thousands of people in all parts of the country.
WHAT IS THE COST OF USING EXTERNAL FUNDRAISERS?
UNICEF partners provide the most cost-effective ways for us to reach Canadians, right where they are. Only with the support of Canadians across the country we can reach the most disadvantaged children with life-saving aid – whenever and wherever the need is greatest.
IS MY INFORMATION SECURE?
All information collected to become a UNICEF Canada Monthly Donor is used directly for tax receipting purposes and to update our donors on how their donations are making an impact. All information will remain confidential and will not be shared with any other organization. Your contact preference can be changed at any time simply by calling us at 1-800-567-4483.
I STILL HAVE QUESTIONS ABOUT UNICEF’S FUNDRAISERS
If you can’t find the answer to your question on our website, or if you have any concerns about a fundraiser or someone representing UNICEF Canada, please contact us at 1-800-567-4483.